Looking for the hottest skincare picks this season? 🧴
Our Top Picks from UMMA – May Skincare Edition highlights the must-have K-beauty products loved by global retailers.
From glow-boosting serums to gentle cleansers, discover what’s trending now – all in one place.
1. Anua Azelaic Acid 10 Hyaluron Redness Soothing Serum 30ml
Soothe the Red, Hydrate the Skin 💧
If your skin feels reactive, red, or breakout-prone, this serum is your new best friend.
Anua’s 10% Azelaic Acid + 3 Hyaluronic Acids work together to calm inflammation, reduce redness, and balance sensitive skin.
Think clearer, calmer, smoother skin — one drop at a time.
✅ Key Benefits
10% Azelaic Acid: Brightens skin tone, reduces redness & acne marks
3 Types of Hyaluronic Acid: Deep hydration across skin layers
Calming Complex: Aloe, Cica, Green Tea, and Panthenol
💡 Did You Know?
Azelaic acid is a dermatologist-loved ingredient for both acne and rosacea — gentle but effective for even the most sensitive skin.
💡 Perfect For:
Easily irritated, redness-prone, or acne-prone skin
Anyone looking to brighten without acids like AHA/BHA
2. EQQUALBERRY Bakuchiol Plumping Serum 30ml
Gentle Retinol Alternative, Big Results 🌿
Looking for a gentle, long-term solution for blemishes and anti-aging?
This is the answer.
Get all the glow and none of the redness.
✅ Key Benefits
- Bakuchiol 5,000ppm: Plant-based retinol alternative for collagen support
- 13 Peptides: Help firm skin and reduce visible signs of aging
- 4% Niacinamide: Brightens dull skin and controls sebum
- 5 Ceramides + Panthenol: Reinforce the skin barrier
💡 Did You Know?
Bakuchiol is known as the “vegan retinol” — ideal for sensitive skin types seeking anti-aging care.
💡 Perfect For:
- Sensitive or acne-prone skin looking for gentle wrinkle care
- First-timers in the retinol game
3. ARENCIA Fresh Green Rice Mochi Cleanser 120g
Soft Like Mochi, Strong Like Clay 🍃
A cleansing game-changer with a chewy twist.
This unique cleanser from ARENCIA doubles as a clay mask and foam cleanser — powered by fermented rice and green tea to gently exfoliate, detox, and nourish the skin. The mochi-like texture makes every cleanse a self-care moment.
Think a mochi-textured cleanser can’t clean deeply? Think again.
This cleanser delivers better results than most — combining softness with serious cleansing power.
If you want a gentle, bouncy cleanse that leaves your face truly clean — this is it.
✅ Key Benefits
- Fermented Rice + Green Tea: Brighten, exfoliate, and purify
- Witch Hazel & Cica: Calm and tighten pores
- Plant-based formula: Vegan, EWG-safe, and sustainable
💡 Perfect For:
- Eco-conscious skincare lovers
- Those wanting a fun-yet-effective cleanse
4. TIRTIR Milk Skin Toner 150ml
Hydration meets Radiance in a Bottle ✨
Craving smooth, glowing “glass skin”?
Gentle enough for daily use, yet powerful enough to brighten and balance even the dullest complexion.
It’s milky, soft, and non-irritating!
If toners feel too watery and essences too heavy — this one is the perfect in-between.
✅ Key Benefits
- Rice Bran Extract: Softens and nourishes skin for a radiant glow
- Niacinamide (2%): Helps even skin tone and brighten dark spots
- Ceramides + Panthenol: Strengthen the moisture barrier
💡 Perfect For:
- Dry to normal skin craving glow and hydration
- K-Beauty lovers seeking soft, supple, radiant skin
5. Beauty of Joseon Revive Eye Serum: Ginseng + Retinal 30ml
Wrinkle Care with Tradition and Technology 👁️
Say goodbye to tired-looking eyes.
Traditional herbal skincare meets K-dermatology.
Voted #1 in Amazon’s Eye Care Category (July 2023)
This best-selling serum continues to rank high for a reason — consistent results, glowing reviews, and a loyal fanbase.
If you’re looking for an eye treatment that works, this one’s a proven favorite.
✅ Key Benefits
- 2% Retinal Liposome: Advanced form of Vitamin A to reduce wrinkles
- 10% Ginseng Extract: Revitalizes and boosts collagen production
- Niacinamide + Peptides: Brighten and support skin elasticity
💡 Did You Know?
Unlike retinol, retinal works faster with less irritation, making it perfect for visible results in sensitive areas like the eyes.
💡 Perfect For:
- First signs of aging — fine lines, dullness, and puffiness
- Eye-area care for sensitive or beginner retinoid users
