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Join Our Global Community
We’re UMMA: Your favorite K-Beauty wholesale shop.
UMMA means ‘mother’ in Korean.
We’re UMMA: Your favorite K-Beauty wholesale shop. UMMA means ‘mother’ in Korean.  And just like mothers, we nurture our partnerships with brands and wholesale buyers, helping businesses of all sizes to grow. We treat our partners like family, so whether you’re a ... With a global network of multilingual employees and offices across Korea, China, the U.S.A. and Vietnam, we connect with our business owners by providing language support in 7 different local languages. We also provide global and local market insights, to help beauty businesses grow. We’re more than a K-Beauty wholesaler. we’re a global community, offering end-to-end support for businesses of all sizes. Create your UMMA account for free today, and grow your K-Beauty business with us.
And just like mothers, we nurture our partnerships with brands and wholesale buyers, helping businesses of all sizes to grow. We treat our partners like family, so whether you’re a small online social seller, a shop retailer or a big wholesaler, you can rest assured knowing that we really care about your business.

With a global network of multilingual employees and offices across Korea, China, the U.S.A. and Vietnam, we connect with our business owners by providing language support in 7 different local languages. We also provide global and local market insights, to help beauty businesses grow.
We’re UMMA: Your favorite K-Beauty wholesale shop. UMMA means ‘mother’ in Korean.  And just like mothers, we nurture our partnerships with brands and wholesale buyers, helping businesses of all sizes to grow. We treat our partners like family, so whether you’re a ...small online social seller, a shop retailer or a big wholesaler, you canrest assured knowing that we really care about your business. With a global network of multilingual employees and offices across Korea, China, the U.S.A. and Vietnam, we connect with our business owners by providing language support in 7 different local languages. We also provide global and local market insights, to help beauty businesses grow. We’re more than a K-Beauty wholesaler. we’re a global community, offering end-to-end support for businesses of all sizes. Create your UMMA account for free today, and grow your K-Beauty business with us.
We’re more than a K-Beauty wholesaler; we’re a global community, offering end-to-end support for businesses of all sizes.

Create your UMMA account for free today, and grow your K-Beauty business with us.
 
Become part of our family!
 
Join Our Global Community
We’re UMMA: Your favorite K-Beauty wholesale shop.
UMMA means ‘mother’ in Korean. 
We’re UMMA: Your favorite K-Beauty wholesale shop. UMMA means ‘mother’ in Korean.
 
And just like mothers, we nurture our partnerships with brands and wholesale buyers, helping businesses of all sizes to grow. We treat our partners like family, so whether you’re a small online social seller, a
And just like mothers, we nurture our partnerships with brands and wholesale buyers, helping businesses of all sizes to grow. We treat our partners like family, so whether you’re a small online social seller, a shop retailer or a big wholesaler, you can rest assured knowing that we really care about your business.

With a global network of multilingual employees and offices across Korea, China, the U.S.A. and Vietnam, we connect with our business owners by providing language support in 7 different local languages. We also provide global and local market insights, to help beauty businesses grow.
 
Become part of our family!
 
Our Story So Far
Our Story So Far
UMMA’s Core Values
UMMA family members have the freedom to step out on a new journey. Whether it is a move into a new and exciting career, or access to a whole new array of K-Beauty brands as a high touch retailer.
We empower our members to grow their own business. This empowerment happens through vision, UMMA’s support and a growing sense of self confidence.
Safe, motherly hands make members feel peace of mind. They feel like they are where they need to be, partnered with the right people for their personal growth, at the right time.
Members should feel connected to a wider family and support network in the a-z partnership with UMMA.
Members of our family feel ahead of the curve. They are the ones telling their followers what’s trending, what’s hot and what’s not in the beauty and fashion world.
UMMA offers a strong network of brands, competitive pricing, a reliable supply chain and an authentic and legally-sourced product.
We offer easy to use, convenient, all in-one-place, hassle-free business growth. We offer simple steps to K-Beauty success.
Our customer service is tailored to the individual. We provide insights, recommendations, industry secrets, tips and intelligence to help our clients win.
UMMA’s Core Values
UMMA's
Core Values

UMMA family members have the freedom to step out on a new journey. Whether it is a move into a new and exciting career, or access to a whole new array of K-Beauty brands as a high touch retailer.

UMMA's
Core Values
We empower our members to grow their own business. This empowerment happens through vision, UMMA’s support and a growing sense of self confidence.
UMMA's
Core Values
Safe, motherly hands make  members feel peace of mind. They  feel like they are where they need  to be, partnered with the right  people for their personal growth,  at the right time. 
UMMA's
Core Values
Members should feel connected  to a wider family and support  network in the a-z  partnership with UMMA.
UMMA's
Core Values
Members of our family feel ahead of  the curve. They are the ones telling  their followers what’s trending,  what’s hot and what’s not in the  beauty and fashion world. 
UMMA's
Core Values
UMMA offers a strong network  of brands, competitive pricing,  a reliable supply chain and an  authentic and legally-sourced  product. 
UMMA's
Core Values
We offer easy to use, convenient,  all in-one-place, hassle-free  business growth. We offer simple  steps to K-beauty success.
UMMA's
Core Values
Our customer service is tailored to  the individual. We provide insights,  recommendations, industry  secrets, tips and intelligence to  help our clients win. 
 
 
UMMA Beauty

Starting a wholesale business can be a great way to branch out, try something new and start a lucrative new business.  Discover our guide to starting a beauty supply business to find out all you need to know about the wholesale industry and how to make your beauty supply business a success. What Does a  […]

cosmetic liquid with bubbles and scrub gel textures macro, top view

Active, natural ingredients are the cornerstones of Korean skincare. The most popular K-Beauty brands are those who strive for innovation when it comes to what they put into their products. And as a beauty reseller – especially one investing in K-Beauty – you should know what’s in the products you’re selling too. On top of […]

If you’re selling beauty and cosmetics products, you need to know your stuff. Typically, K-Beauty fans have a good grasp of what’s in and what’s not, and are willing to ask questions and chase recommendations. Consequently, you’ll have to prove your expertise by demonstrating a thorough understanding of popular Korean cosmetics brands. With this in […]

All businesses, whether they’re traditional brick and mortar stores or online companies, need to market their products and business effectively if they’re to maximise sales. Developing a successful skincare marketing strategy may sound challenging, but every beauty business is capable of doing so. Here, we provide you with the tools you need to build a […]

UMMA Beauty

Starting a wholesale business can be a great way to branch out, try something new and start a lucrative new business.  Discover our guide to starting a beauty supply business to find out all you need to know about the wholesale industry and how to make your beauty supply business a success. What Does a  […]

All businesses, whether they’re traditional brick and mortar stores or online companies, need to market their products and business effectively if they’re to maximise sales. Developing a successful skincare marketing strategy may sound challenging, but every beauty business is capable of doing so. Here, we provide you with the tools you need to build a […]

In recent years, the e-commerce beauty market has grown rapidly. If you’ve always wanted to start a cosmetics business online, there’s never been a better time to make it happen. Here, we take a look at why it’s such an exciting time to join the industry, and guide you through the first stages of starting […]

If you’re considering setting up or growing your own beauty business, there’s a good chance you’ve got some idea as to what a target audience is. However, you may not know how to identify your target audience, or what to do when you’ve done so. Don’t worry if you’ve never heard of a target audience. […]

One of the questions that we’re most regularly asked is “what’s the best online marketplace for selling beauty products?” When you consider how big the e-commerce market is, it’s no surprise that so many people are wanting an answer. In recent years, e-commerce has become the largest sector of the Internet economy in Southeast Asia, […]

Our Support,
Your Success
Our Support,
Your Success