Natural and Organic Korean Skincare Brands to Stock Up for Your Business

More consumers are choosing natural and organic products for various reasons. Over recent years, this practice has become a growing trend in makeup and skincare, and Korean beauty products are no exception. 

Korean beauty products are popular among shoppers who prefer organic products because most products are based on natural ingredients. Today, organic Korean skincare products often include plants, fermented foods, and other ingredients that deliver noticeable results. 

Below, we briefly explain the difference between natural and organic skincare as well as provide a comprehensive list of natural and organic Korean skincare brands you should consider selling on your online store. 

Natural and Organic Skincare: What’s the Difference? 

For K-Beauty sellers, adding organic Korean skincare products to their stores can result in better sales. However, when shopping for stock, it’s important to know the difference between “natural” and “organic.” These terms are often used interchangeably, but there are significant differences.

In Korea, skincare products must contain 95% natural ingredients to be labeled as “natural.” These ingredients do not have to be organic. 

Meanwhile, to be labeled as “organic,” skincare products must have a concentration of 95% natural ingredients, of which 10% should be organic. 

Knowing the difference between natural and organic Korean skincare can help sellers provide accurate information to their customers, build trust, tailor their marketing and sell more products.

Why Are Natural and Organic Skincare Products Trending?

More people are choosing makeup and skincare products marketed as natural or organic. Several reasons could explain this:

  • Health and Safety: Some customers avoid products with synthetic ingredients, harsh chemicals, and other additives. Many Korean beauty products are rich in natural nutrients and contain very few additives.

  • Environmental Benefits: Some products may be harmful to the environment. For example, sunscreens with chemicals like oxybenzone or octinoxate are unsafe for reefs, while other products are reef-safe.

  • Allergies and Sensitive Skin: Many people have allergies to synthetic materials, which can cause skin irritation and other reactions. Natural ingredients are gentler and more suitable for all skin types, including sensitive skin.

  • Holistic Well-Being: Many people practice a lifestyle where they choose organic and sustainable products. This minimizes the artificial substances they use on their bodies. Many organic Korean skincare products are also suitable for vegan lifestyles. 

The best fully and partially organic Korean skincare brands offer products that combine natural ingredients, gentle formulas, and practical features that deliver the results people want. Thus, many people add the best organic Korean skincare products they can find to their morning and evening routines.  

Korean Skincare With Natural and Organic Ingredients: The Best Brands to Offer Your Customers

Organic Korean skincare products have become more popular worldwide in recent years. This can be for many reasons, including the Korean beauty industry’s widespread use of natural ingredients. 

There are many quality K-Beauty products containing natural and organic ingredients you can add to your store. Here are some of our top recommendations from our available Korean skincare brands and their most popular fully or partially organic skincare products.


Bonajour is a Korean brand that believes in sourcing healthy and quality ingredients from nature. Their CEO, Kim Dahae, had sensitive skin and created a cosmetics company to create skincare products based on authentic natural ingredients. The brand believes in creating skin-friendly products by favoring components that originate from nature. 

One of Bonajour’s most popular products is their Green Tea Water Cream. At 81% naturally derived ingredients, its main components include green tea extracts and peptides that moisturize the skin. It’s suitable as an everyday moisturizer for those with dry, combination, and sensitive skin, especially for the summer.


Herbloom offers a range of plant-based skincare essentials that are gentle yet effective. Their products are free from harmful chemicals, making them suitable for sensitive skin. Rather than getting immediate and temporary effects from synthetic chemicals, Herbloom believes in nourishing the skin with natural ingredients to make the skin healthy inside and out.

Their Calming Days Vegan Sunscreen is one of their popular products online. It’s a lightweight sunscreen with a calming and moisturizing effect, especially on sensitive and dry skin. Its key ingredients include aloe vera, aqua xylitol, Centella Asiatica, and potato extract for hydration and skin-brightening effects. Due to its natural ingredients, it’s safe to use for swimming. It’s suitable for vegans and those who want cruelty-free skincare options. 


Mixsoon’s motto is “Healthy skin starts with good ingredients,” so their products focus on natural ingredients with gentle effects on the skin. They have their own farm on Jeju Island to grow and extract Centella Asiatica, removing the need for importing their ingredients and needing preservatives to have them shipped. 

Their Bean Essence is a popular skincare product online. It has grown a cult following on social media platforms. The Bean Essence has a slimy, mucin-like viscosity, making it the best vegan alternative to  COSRX’s Advanced Snail 96 Mucin Power Essence

Featuring good bacteria from soybean ferment extract, the product is designed to improve the skin’s texture by exfoliating old skin cells and making way for newer, healthier, and more nourished skin cells. 


Purito prides itself on creating skincare products that highlight its users’ beauty through “inner green.” Most of their products are vegan, cruelty-free, sustainable, and made with only raw and necessary ingredients. 

Their Centella Unscented Serum contains 49% Centella Asiatica Extract to moisturize and strengthen the skin. Combined with key ingredients are Ceramide NP, Panthenol, and Peptides, which help with moisturization and anti-aging. Online reviews rave about its hydrating effects, especially on sensitive skin. 

Pyunkang Yul

Combining traditional Korean herbal ingredients with modern technology, Pyunkang Yul effectively addresses various skincare concerns with minimalist formulas. This brand removes most of the unnecessary ingredients to provide simple but effective solutions for all skin types. 

Its bestseller is its Essence Toner, which contains 91.3% Milk Vecht Root Extract from beans. Its toner hydrates and strengthens the skin barrier while nourishing it with vitamins and minerals. This product is suitable for all skin types. 


Vergreen’s products are generally designed for moisturizing as the brand believes that healthy and well-moisturized skin can cultivate beauty through green and sustainable efforts. Their products are designed for all skin types, thus making the brand a suitable choice for vegans who want to moisturize with cruelty-free Korean skincare products. 

One of their most popular products is the Skin Barrier Reishi Serum. This water-based serum delivers antioxidants, three types of vegetable collagen, and five fermented extracts into the skin for moisturizing and anti-aging effects. 

Stock Your K-Beauty Best Sellers with UMMA

More skincare and K-Beauty fans see the benefits of choosing organic skincare products. Providing your local customers with options and stocking the best brands for organic Korean skincare can help you cater to your niche’s demand for K-Beauty products. If you have limited natural Korean skincare products on hand, order from the top Korean brands with UMMA to add to your store. 

UMMA is your reliable distributor of authentic Korean skincare products. We’ve sourced popular Korean brands and viral products from authorized vendors, making them more accessible to sellers worldwide. Check out our products for the best deals on wholesale K-Beauty products today. 

Want more k-beauty content?

Register free
and Sign in

members have access to our one stop shopping site. we provide hand-pick best & trending brands sourced for competitive wholesale prices straight from korea. it’s as simple as pick, pay, and track right to your doorstep.

yes, sign me up!